How To Create Content Really Fast

In this blog post, I will share ways that you can create content simply, without burning yourself out in the process.

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Are you burnt out trying to come up with new content ideas all the time for your business? You became your own boss to run your business, not to have another job, didn’t you? You are in control of this –  automate where you possibly can and have a plan. It’s key to making this whole content thing work.

Here’s some ideas to get you started:

Get A List Of 10-12 Main Topics

You know more than you think, and you definitely know way more than you need to share at any one point in time!)  This is about chunking down your content so that you don’t overwhelm your dreamies

Chunk Down

Choose 1-2 topics and write 3 sub headers for each topic

I.e. Stress is the main topic, sub-headers might be sleep, nutrition, career, relationships etc. (All things that relate to the main topic that you could talk about)

Find A Way To Plan Your Content

You could use a simple notebook, diary, online calendar, website plug-in, mind-map etc.

Create A Swipe File (What graphic designers etc. use – a fancy name for the place you can save content ideas!) Here’s a list of some I use/have used:

  • Pocket
  • Evernote
  • Pinterest
  • A simple Word document

Create Some ‘Just For Fun’ Questions (These questions are great for creating engagement)

Think up some fun questions like and share them on social media:

  • ‘What’s your favourite flavour of ice-cream?’
  • ‘What was the best book you read and why?’
  • ‘If you could have dinner with one famous person, who would it be and why?’

Write Down Some Great Calls To Action That You Could Add To Your Posts

  • If you like this, check out my little book here…
  • Enjoyed this post? Check out this other blog post about xxx here …
  • Come and join my Facebook group here …

Write Storytelling Posts

What snippet (and I mean snippet!) could you share about you that might inspire others? Write a few out ready to post. This often freaks my dreamie clients out – they panic about what to share, how much etc. Here’s a really easy template you can follow to share your story:

  • Explain what was going on with you (headline detail only)
  • Bring it back to your lessons
  • Bring it back to them (how does it relate to them?)
  • Add a call to action

That’s it, simple, huh?

Finally, really this is the best bit! I can’t take complete credit for it though as it was my hubby’s idea many years ago and I expanded on it over time.

Think Of Your Content As Building Blocks

So a tweet or quote on Facebook is your teeny tiny block. Your next block up might be what I call a ‘random musings’ post you’ve written about something that interested you.

Your next block might be to create a one tip post as a video, blog post or in your newsletter. Then you might turn that tip into a 7 tips blog post or video. Then you could turn those tips into a video series or email series, maybe even an eBook, then at the top end you could turn these into training programmes, workshops etc. The magic is that you can also do it the other way round, where you pull old content from your training and go back down through the blocks to repurpose the content.

Here’s an image that explains it better than I may be doing. 

I hope that gives you lots of ideas for how you can keep coming up with new content ideas. If you want to learn more about this, you’ll love my Supercharge Your Content Masterclass where I dig deeper on these areas so that you can create amazing content in way less time! Check it out here – http://bit.ly/SCContent

Call To Action: Go through some of your old content and using the little model I shared with you – think about how you can repurpose it.

Remember to check out my Visibility Quiz to find out whether you’re a Visibility Lady, Countess, Princess or Queen. If you’re a guy then please change the names to Lord, Count, Prince and King) Once you’ve got your score I’d love for you to come on over to my pinned post on my business page and tell me what score you got. There’s a chance to win a little prize each month.

Also, I would love to interview Ladies, Countesses, Princesses & Queens on my podcast show, Rock Your Fabulous Biz. I’ll be asking you all about what you do on visibility right now, what’s working for you, what’s not and where you’d like to be. If you’re interested then apply for your spot here – http://bit.ly/PodVisQuiz. In order for your application to be considered, you’ll need to have completed the quiz though as I’ll need to know what you’ve scored etc.

How To Use Doodles To Get Visible In Your Biz

In this episode, I will talk to Elina Puohiniemi about how to get more creative in your business.

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Elina is an Artist and Life Coach. She’s illustrating the spiritual path with uncomplicated doodles (Mira)cle Doodles, with her little character, Mira. Using her intuition and journaling practice, she pulls out information which she then turns into beautiful doodles for herself and others.

NB. This is a video that was specifically created for Ruby’s Rock Your Visibility Programme, which is what’s referred to on the call. To find out more about the programme, and to join the wait-list click here.

In this episode, you’ll learn

Key points

  • How Elina taps into her creativity to understand problems and move forward
  • How you can get unstuck when you’re feeling blocked creatively
  • How letting go of problems can create a shift and allow you to open up to more information
  • Expressing yourself using just a few words

Books mentioned:

The Artist’s Way by Julia Cameron
Creativity Coaching by Eric Maisel

Find out more about Elina on her Facebook page at http://www.facebook.com/elinap.me/ and over on her website, http://www.elinap.me/

Are The FBI Scrutinising You?

In this blog post, I’m going to talk about how sometimes inspiration strikes in the weirdest of ways but it can help you be visible in your biz.

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I had a dream…. (Are you singing Abba yet?!)

Seriously though, I had a dream the other night and it made me think about visibility (obviously – why wouldn’t it? I live and breathe visibility in real life so of course now I’m dreaming about it to0!)

So, let me tell you what happened. Are you sitting comfortably?

In the UK we have a show called Holby City. The CEO of Holby is a guy called Henrik Hansen. He’s portrayed as having OCD (obsessive compulsive disorder) and let’s just say he’s not a people person. It could be argued that he’s an introvert.

So I was in a a room full of people, a bit like a lecture theatre, and at the front of the room was a pyramid of steps, with the largest step at the bottom, and all steps getting narrower and narrower as you got to the top. Henrik Hansen was standing on the very top step delivering a talk to the room.

Two steps down from Henrik was one of my clients (I must tell that lovely client I had a dream about them!) Anyway, I was sitting on the right hand side of the room near the bottom step. My client was getting ready to step up on stage with Henrik, she was just two steps down from him.

I shouted out to my client, ‘Woohoo, X, look at you up there. You wouldn’t have even thought about doing something like this a few months ago. Now look at you rocking your visibility.’

I got a stern look from Henrik, with a slight smile as if to say, ‘Yes, thank you Ruby for your interjection, may I continue with my talk now?’

Across the aisle from me were three FBI agents sitting at tables with their laptops. I must stop watching Sky Atlantic!

Henrik started talking about how we’d recently run a survey. One of the FBI agents looked up at him, made him pause the talk and started tapping into his computer to check if it was acceptable for a survey to be held. After that I don’t remember any more but let me share a few of my learnings with you.

Before I do though, let’s just say my hubby was rolling his eyes at me, when it was about 2am and I’m grabbing my ideas notebook to capture content for a blog post!

So, here’s why this dream made me think.

Let’s just say for the purpose of argument that Henrik is an introvert. He still had to lead by standing on the top step, being visible, sharing his content with the room. Like us, if we want to be seen to be the go-to-expert we need to stand out from the crowd and be seen, sharing our content with the world, introvert or not. There are lots of ways in which we can do this, but ultimately we have to go out there and share our work.

Like my client you need to keep taking baby steps to boost your visibility. The more steps you take the higher up the pyramid you will go and people will start to notice you and what you do. With each step up you’ll also get braver, just like my client in the dream. You need to work on your mindset so that nothing holds you back.

With the FBI agents, you might feel like everything you’re doing is being scrutinised and analysed  when you share your content, but that’s not really the case. Everyone else is far too busy focusing on their own stuff. Like the FBI agent who stopped Hansen mid flow, they can stop you mid flow too but it’s your job to keep going no matter what, to keep showing up.

You need to be passionate about what you do in your business, because like me you might find yourself dreaming about your thing and you want it to be a pleasure to grab your notebook and scribe your latest creative ideas, not a chore! Even if your partner does roll his eyes in dismay at your quirkiness. Don’t worry, he’s used to me now!

Finally, you might find your creativity comes from anywhere. I never knew I was going to find a blog post gem in a dream. I’ve equally been inspired by hot water bottles, bubble bath, cushions and all sorts, so keep that notebook with you.

In summary, if you want to be visible you need to;

  • Stand out from the crowd 
  • Take baby steps to build your expert status
  • Ignore your naughty mind monkeys telling you that you’re being judged, and be visible anyway
  • Be passionate about what you do, so that you get excited when inspiration strikes
  • Keep a notebook with you at all times – you never know what might inspire you next.

A bit of a random post this week, but hey it’s a bit quirky, just like me! Here’s your call to action for this week;

Call To Action: Take some time to think about how you could create content for others from unusual places. The more quirky the more you’ll stand out and be visible.

Here’s to more fabulous dreams of inspiration!

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