How To Create Content Really Fast

In this blog post, I will share ways that you can create content simply, without burning yourself out in the process.

Join my free FB community to connect with me and other fabulous solopreneurs to help you Rock Your Fabulous Biz.

Read Full Transcript below...

Are you burnt out trying to come up with new content ideas all the time for your business? You became your own boss to run your business, not to have another job, didn’t you? You are in control of this –  automate where you possibly can and have a plan. It’s key to making this whole content thing work.

Here’s some ideas to get you started:

Get A List Of 10-12 Main Topics

You know more than you think, and you definitely know way more than you need to share at any one point in time!)  This is about chunking down your content so that you don’t overwhelm your dreamies

Chunk Down

Choose 1-2 topics and write 3 sub headers for each topic

I.e. Stress is the main topic, sub-headers might be sleep, nutrition, career, relationships etc. (All things that relate to the main topic that you could talk about)

Find A Way To Plan Your Content

You could use a simple notebook, diary, online calendar, website plug-in, mind-map etc.

Create A Swipe File (What graphic designers etc. use – a fancy name for the place you can save content ideas!) Here’s a list of some I use/have used:

  • Pocket
  • Evernote
  • Pinterest
  • A simple Word document

Create Some ‘Just For Fun’ Questions (These questions are great for creating engagement)

Think up some fun questions like and share them on social media:

  • ‘What’s your favourite flavour of ice-cream?’
  • ‘What was the best book you read and why?’
  • ‘If you could have dinner with one famous person, who would it be and why?’

Write Down Some Great Calls To Action That You Could Add To Your Posts

  • If you like this, check out my little book here…
  • Enjoyed this post? Check out this other blog post about xxx here …
  • Come and join my Facebook group here …

Write Storytelling Posts

What snippet (and I mean snippet!) could you share about you that might inspire others? Write a few out ready to post. This often freaks my dreamie clients out – they panic about what to share, how much etc. Here’s a really easy template you can follow to share your story:

  • Explain what was going on with you (headline detail only)
  • Bring it back to your lessons
  • Bring it back to them (how does it relate to them?)
  • Add a call to action

That’s it, simple, huh?

Finally, really this is the best bit! I can’t take complete credit for it though as it was my hubby’s idea many years ago and I expanded on it over time.

Think Of Your Content As Building Blocks

So a tweet or quote on Facebook is your teeny tiny block. Your next block up might be what I call a ‘random musings’ post you’ve written about something that interested you.

Your next block might be to create a one tip post as a video, blog post or in your newsletter. Then you might turn that tip into a 7 tips blog post or video. Then you could turn those tips into a video series or email series, maybe even an eBook, then at the top end you could turn these into training programmes, workshops etc. The magic is that you can also do it the other way round, where you pull old content from your training and go back down through the blocks to repurpose the content.

Here’s an image that explains it better than I may be doing. 

I hope that gives you lots of ideas for how you can keep coming up with new content ideas. If you want to learn more about this, you’ll love my Supercharge Your Content Masterclass where I dig deeper on these areas so that you can create amazing content in way less time! Check it out here – http://bit.ly/SCContent

Call To Action: Go through some of your old content and using the little model I shared with you – think about how you can repurpose it.

Remember to check out my Visibility Quiz to find out whether you’re a Visibility Lady, Countess, Princess or Queen. If you’re a guy then please change the names to Lord, Count, Prince and King) Once you’ve got your score I’d love for you to come on over to my pinned post on my business page and tell me what score you got. There’s a chance to win a little prize each month.

Also, I would love to interview Ladies, Countesses, Princesses & Queens on my podcast show, Rock Your Fabulous Biz. I’ll be asking you all about what you do on visibility right now, what’s working for you, what’s not and where you’d like to be. If you’re interested then apply for your spot here – http://bit.ly/PodVisQuiz. In order for your application to be considered, you’ll need to have completed the quiz though as I’ll need to know what you’ve scored etc.

Part 7 Rock Your Content

In today’s blog post, I will share the final part of a seven-part mini-training series to help you rock your visibility. Check out the other training in the series here if you missed them.

Part 1 of 7 Rock Your Mindset
Part 2 Rock Your Connection
Part 3 Rock Your Story

Part 4 Rock Your Relationship Building
Part 5 Rock Your Planning
Part 6 Rock Your Procrastination & Overwhelm

In this episode you’ll learn:

  • The secret to not burning out when creating content
  • A building blocks model to help you create content over and over again with ease
  • Ideas for how to reuse content instead of having to constantly come up with new ideas

Here’s a link to my Fabulous Resource Centre: http://bit.ly/FabResCtr
You’ll also get access to lots of other biz resources too!

Join my free Facebook Group, Rock Your Fabulous Biz, to get free visibility hints, tips and trainings – Rock Your Fabulous Biz.

Part 3 Rock Your Story

In this blog post, I will be sharing part three of a seven part mini-training series to help you rock your visibility. Check out parts one and two, Rock Your Mindset and Rock Your Connection, if you missed them.

In this episode you’ll learn:

  • How to be visible when you don’t know what to share
  • A super simple strategy to help you come up with a year’s worth of content
  • Lots of different things that you can share to improve your visibility

Here’s a link to my Fabulous Resource Centre: http://bit.ly/FabResCtr
You’ll also get access to lots of other biz resources too!

Join my free FB community to connect with me and other fabulous solopreneurs to help you Rock Your Fabulous Biz.

Are You Burning Yourself Out Creating Online Content?

In this blog post, I’m going to get you to think about the way that you’re creating your online content. I’ll also be sharing one little word that could seriously change how you create your online content.

11

Click the play button below to listen, or scroll down and click ‘Read full transcript’ if you prefer to read the post.

Join my free FB community to connect with me and other fabulous solopreneurs to help you Rock Your Fabulous Biz.

Read Full Transcript below...

Are you burning yourself out creating online content? There are so many things to think about, aren’t there?

What do you blog about? What do you share on social media? What do you turn into quotes?

Does it all fill you with dread? Everyone’s telling you that you need to be visible on social media, and if they’re not I am! It doesn’t matter whether you’re running an online OR offline business. Even if you work mostly offline the first thing that people do now when they meet someone they might want to work with is Google them. If you have no online presence well you could potentially have no business.

Last week I ran my first Super Charge Your Visibility Masterclass. The first class was all about creating super fast content. This question comes up so much from my clients. I thought I’d pull together all I know about creating content really quickly without you having a meltdown. In today’s post, I’m sharing a few tips to help you.

Firstly and most importantly, the biggest thing you need to know before you create a single piece of content is who your ideal client is. If you don’t spend time figuring this out before you start then every single letter you type is wasted. You could find that potentially the wrong people will be reading it.

So, get really clear on your ideal client and ask yourself the following two questions;

  • What does your ideal client struggle with?
  • What problem do you help them overcome?

Once you know these two things then you are going to be able to tailor your content into something they love and want to read. Please, please, please figure this one out. There’s nothing more disheartening that writing content and nobody notices it! I know, I’ve been there!

30

I shared a model with them that shows how I take a simple tweet and repurpose it into Facebook and LinkedIn posts, video posts, blog posts, podcasts, eBooks, course materials and more.

So let me share a few hints and tips on how you can really make your content work for you;

  1. Create a swipe file

This is usually used for copywriters and graphic designers. Essentially it’s a place where you capture useful information, so it might be blog posts you’ve enjoyed, research articles about a topic you want to write about, great quotes etc. Find some tools that help you. Some of my favourites at the time of recording are Pocket, Evernote

Stuck for inspiration? Refer to your swipe files, it will help to inspire you to come up with something new. I like to share other people’s articles, it’s a great way to spread the love and it can also encourage conversation.

  1. Spend time brainstorming and pull together a plan

Write down what you know about what you do, and the ways it helps people. Ideally, get a long list of topic areas and then break them down. So let’s use one of my topics of fear – I could write about fear of being visible in general, fear of speaking in front of a room full of people, fear of judgement, fear of being compared to others, fear of doing a video etc. etc. All of these fit within my main niche.

Then plan out in a Google calendar or diary roughly what you could post and when. So for mine I don’t tend to do a series as I like to be a lot more flexible than that. If I’ve got a topic header in my diary I’ve got something to work to. If I don’t want to do that topic I simply swap it out with something different for that day. Simples.

  1. Repurpose

This one little word could seriously change how you create your online content.

You don’t need to keep reinventing the wheel!

Are you worried that people will think you’re saying the same thing? Don’t. What you do is create a twist with your content, so when repurposing you don’t necessarily use exactly the same words, you add your twist. PLUS people don’t always see what you share the first time, or you might have new followers that have never seen what you put out AND we know how it is – we might know stuff but sometimes we need to hear it again on that day, in that moment and that’s when the magic happens.

Let me share with you a few ways that I repurpose content;

My podcast post gets shared on my blog with the transcript of the post and a mini player so people can read or listen. I turned a blog post of 7 top tips inSocial Mediato various media – FB live posts, standalone videos, an infographic, a mini worksheet etc.

Visibility tips get turned into group questions, posts on FB and LinkedIn, shared on Pinterest and now turned into FB live content triggers so I have a topic to talk about.

I combined 3 blog posts for an article I’ve written for Insight Magazine, a publication by IIC & M (International Institute of Coaching and Mentoring). I use quotes on my FB page, share them on Twitter and Linked In. I then use them in blog posts and groups to motivate and inspire and add to my online programmes where relevant. I’ve used content from my co-authored chapters of the Dial A Guru book one.

Now that that little extract I just shared with you there (from where I started talking about worrying about people thinking you’re coming up with the same stuff to the Dial A Guru book bit… It’s all from my Super Charge Your Content masterclass – repurposed.

Here’s a quick recap;

  • Know your ideal client (the better you know them, the better content you can create
  • Create a swipe file for inspiration
  • Spend time brainstorming and pull together a plan
  • Repurpose – repurpose – repurpose

So, I hope that’s given you a starting point in how you can create your content.

Your call to action this week is to write down 3 ways that you could repurpose your content.

If you want to really get into this and get your content super charged then grab a copy of my Super Charge Your Content Masterclass

Password Reset
Please enter your e-mail address. You will receive a new password via e-mail.