What’s Your Definition of A Queen?

As I shared in my podcast last week, I’m going to be talking to you about becoming Queen of your business.

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I’ve been running my own business for many years now and don’t know about you, but I’m tired of seeing everyone in the online world sharing their ‘blueprint’ for overnight success. The truth is, there is no magic solution, you’ve got to put the work in honey!

If you’re anything like me, then running a business has triggered every limiting belief you’ve ever had (and those you didn’t even know you had) For me, it’s been a rollercoaster journey of both excitement and fear. What’s been a game-changer for me and my clients is working on mindset as well as business. (You’re amazing by the way, not many people can do what we do!)

What I’ve learned over the years in this long-term game of business, is that you need to step up, to be a leader of your business, a Queen.

I want to help you to start thinking like a Queen of your business, but what’s your definition of a Queen?

Now my version of a Queen is a medieval one. My Queen is dressed in all of her refinery, beaded gowns, stunning gem filled crowns and exquisite pieces of jewellery. She has a presence that can’t be unseen, she is confident in what she does. She seeks counsel, and has an entourage of support but ultimately makes brave decisions and can be relied upon to lead her people.

In one of my Queen of Business Mastermind groups, I asked this question and got so many different replies.

One client couldn’t get Queen Elizabeth out of her head.

Another had Beyoncé as her Queen.

Someone else was thinking more about Daenerys, the Dragon Queen in the Game of Thrones.

When you become a Queen of your business, you get to choose what type of Queen that is.

When I wrote my profile on LinkedIn here’s how I defined a Queen:

  • One that takes strategic and brave action, not just any action.
  • One that has clear boundaries, and isn’t afraid to make tough decisions.
  • One that stands up in front of her people, despite any fears going on underneath.
  • One that ditches the self-doubt, knows her worth and owns it.
  • A Queen that shows up, no matter what.
Okay, so that’s some of the things that I think of when I think of a Queen. I also think of things like:
  • Strategic Vision
  • Authenticity
  • Emotional Intelligence
  • Problem Solving
  • Managing a team
  • Decisiveness

And so much more. All topics we’ll be talking about in future podcasts.

Today, I invite you to write a list of all of the qualities you believe you need as a Queen. I’d love you to drop me an email telling me what you come up with. I’ve popped my email in the show notes for you

Today, decide to be the Queen of your business, to create a success mindset and to build your royal empire one step at a time. You’ve got this!

I’m Changing How I Do Business

If you read my blog post a little while ago, you’ll know I was struggling for a while with direction in my business, and I guess life in general since my ‘little’ princess left home to go to university. I recently shared this on my blog, but haven’t shared it on my podcast, and now it’s time..

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I spent a lot of time working on what I wanted, and I have done a lot of soul searching this year.

For the first part of the year, I created a 1:1 90-day programme where I took my clients through a specific process of building/growing their business and working on mindset blocks. Everyone loved it.

It was really great fun, but where I was working with 14 clients a week, it started to take its toll, especially where some of those calls were 90-minutes and more. I found I had little time left in the week, which kind of wasn’t what I wanted to create, albeit fun. Be careful what you wish for!

So back to the drawing board, over and over again! Have you ever been like that in biz? I seem to reinvent things every few years. Someone told me once that I’m like Madonna, I just like to reinvent myself.

So what’s next?

I realised that the key things I love are training, coaching and mentoring, so they weren’t going anywhere.

I also realised that I love working with groups. I love the energy, the connection, the banter and the results people get when they work together.

I’ve been batting off new potential projects left, right and centre, where I want to really keep my business model super simple. I’ve closed my Rock Your Visibility group programme and cleared the decks for these 2 things:

I’ve created many training programmes over the years, and rather than retire them because I believe they do still have value, I’ve decided to offer them all on my Resources page so that people can pick and you can choose what you need for your business. A lot of the programmes are great if you’re fairly new to business and/or are working to a budget.

Having moved to Scotland, I’d wondered whether I would run some local workshops in the area. I’ve made the decision not to do that either. I realised I want to ‘live’ up here, not ‘work’ up here, and just enjoy my time in the community instead. I may do some freelance training and speaking but not working 1:1.

Lots of change, but it feels really good for right now. I can’t say I won’t change my mind again in the future. Hey, I’m a woman, I get to change my mind whenever I like 😉 I think it’s a good thing that we evolve as business owners, don’t you?

If you’ve known me for a while, then you’ll know I love to KISS – Keep It Simple Sweetie, and I realised I wasn’t doing that. With this new way of working, I will be.

Going forward I’m going to be talking about you being a Queen of your Business, so while visibility is obviously important, it’s going to be one of the pillars that I work with, rather than the main thing. My focus is going to be about business mastery, leadership, mindset and manifesting with the Law of Attraction. You’re essentially the CEO aka Queen of your business. I’m going to hep you feel and behave like one. I’ll be sharing how to uplevel – your mindset and your business.

You need to create a success mindset if you want to succeed, and you need the leadership qualities of a Queen and you to step up as a Queen to be seen. If my message no longer resonates with you, then I completely understand if you want to unsubscribe from my show, and I wish you every success with your business going forward. I do hope you’ll hang around though 🙂

I’ve been asked if I’ll still work with guys, and the answer is ‘yes’. It will just be with short, sharp 1:1 laser coaching sessions though, as my client base is 95% female, hence creating the Queen of Business groups. My focus is going to be mainly group work, with the odd 1:1 session on top of that, rather than how I have been running things.

I’m still figuring it all out, but over the coming months, I’ll be shifting how I talk about things with a focus on being a Queen of your business, creating a success mindset and using Law of Attraction in your business and life.

I’m looking forward to this exciting new part of my business journey, and sharing some different content with you. Visibility will still play its part, as I believe that’s vital for us as business owners.

Here’s to a fun new chapter of Rock Your Fabulous Biz! I hope you’ll be joining me.

What To Do When You Start To Hate Social Media

I’ve been debating whether to write this post / record this podcast. It’s a vulnerable post, which as we know isn’t so comfortable.

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I’m not just sharing my vulnerability here though, because I’m telling you something that I teach my clients. To get your business seen you need to be visible.

Now here’s the problem, I was kind of done with being visible! I was ‘over’ social media. I was sick of showing up on social media day in, day out, tired of all of the advertising and the ‘buy me’ promoting, bored with being consistent and wondering what it was all about, this ‘machine’ that takes over our lives.

I’ve noticed it’s not just me that’s tired of social media, it seems that more and more people are finding it exhausting and not how they want to do business. Lush being one company recently saying they are coming off social media and Leonie Dawson saying how she’s tired of it too. It can be relentless. BUT we do have a choice in how we play. We don’t have to push ourselves so hard. We get to set boundaries and ‘work it’ how we want to.

In contrast to my recent ‘I hate social media phase’ though, I’m very aware of how amazing social media is. If it wasn’t for social media I wouldn’t have a business, not a successful one anyway. Facebook has been the lifeblood of my business over the past few years. I’m starting to enjoy it again, but I needed to take a break.

A break to recharge.

A break to reflect.

A break to process.

I still showed up for clients, but I didn’t do Facebook Lives, I didn’t do that many blog posts. I didn’t ‘do’ visibility that much at all really.

We had a life-changing year last year, with two house moves, one ending up with a move from England to Scotland, my husband leaving his full-time job to run his own self-employed business, moving from a busy town life into the middle of nowhere and leaving behind many beautiful friends. Add to that our youngest moving to London to go to Uni and empty nest syndrome kicking in.

It’s brought up a lot of emotions, mostly the empty nest syndrome being the hardest to be honest. I’ve found it way tougher than I thought it would be, and I miss my ‘little girl’ like crazy.

There have been times when it’s been incredibly lonely. You can’t just pop to a local cafe very easily when you live up here, and it takes time to build friendships.

There aren’t the same numbers of local networking events that you can go to, so you have to create your own way of connecting with business owners. Online is lovely, but when you live in a remote area you need offline connections too. Even more so when your top values are connection, as in my case.

I became a hermit for a little while, and felt incredibly sad, ‘grieving’ my little girl no longer living at home.

Put it this way, there have been many times when I’ve cried by the tumble drier after a visit from her, and finding the odd lost sock that she’s left behind (why do we always end up with odd socks?!!)

I fell out of love with social media.

I knew there must be a different way.

I was bored with my content.

I had nothing to say.

So I didn’t say much at all.

It’s been tough, but it’s equally been refreshing not living and breathing social media.

In an interview I did a while back with the fabulous Alexandra Franzen, we talked about how one of her blog posts really got me thinking. She’d worked out that if she carried on at the pace she was going, she would have lost 3.2 or 3.4 years of her life to Twitter alone.

I’ve personally made the decision to come off Twitter. I don’t enjoy it and it doesn’t bring me clients – Two things I always say you should consider when choosing a social media platform. (I can’t quite bring myself to hitting delete on my account though, so I’m getting my lovely VA to do it!!)

So, what do you do when you completely lose interest in marketing your business?

Check in on what’s going on – Ask yourself if you’ve lost complete interest in your business or if you need a change.

Keep the content rolling out – That way you can decide when to show up.

Do a LOT of soul searching – Why do you want to run your business? What excites you? Who do you love to work with? What’s the real problem?

Talk to people about how you’re feeling – I talked with friends. Many friends. They were amazing (you know who you are!)

Mix things up a bit – I did lots of things unrelated to business. (I am growing veggies, gardening and about to check chickens people – who is this new woman who’s moved to Scotland?!)

Slow down – I still plotted and planned, but in a calm way.

Create a daily routine to allow some thinking space – I started meditation and doing Qi Gong daily.

Think about the bigger picture. I started creating a vision board about what I really want. That bit was tough. At first I didn’t know what I really wanted. I just felt incredibly sad, and really lost. Over time I started to pull together some ideas.

Get help – I coached myself, I got coached.

Release any emotion around it – It’s okay to feel how you do, let it all out. Emotional release is a strength, not failure – I cried. A lot.

Be gentle with yourself – I’m coming out the other side now, and ready to show up more, but I’ve learned that I can be gentle with myself.

Give yourself permission – I am giving myself permission to stop when it’s just not happening.

I am giving myself permission to let go of any beliefs around how you ‘should’ run a business.

I am giving myself permission to focus on only 3 main things each day, and honestly, that is liberating!! It’s amazing how much you focus your mind when you only allow yourself three things to do.

Trust that this too shall pass – When the time is right you will know what you need to do.

So, I’m back! A different, perhaps calmer, and wiser version of me now. The one that knows it’s okay to have a business AND a life, and that you get to create it all on your own terms.

Remember to check out my Visibility Quiz to find out whether you’re a Visibility Lady, Countess, Princess or Queen. If you’re a guy then please change the names to Lord, Count, Prince and King) Once you’ve got your score I’d love for you to come on over to my pinned post on my business page and tell me what score you got. There’s a chance to win a little prize each month.

Lead By Example

To become that go-to-expert you need to lead. The funny thing with becoming the go-to-expert is that you won’t get a badge or certificate telling you that you’ve made it. It’s just one of those things that others say about you.

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What you can do though is step into the space of being a leader. That can feel a bit scary so here’s a few tips to get you started:

1. Build your confidence muscles – Don’t waiver when you speak, be clear, succinct and decisive, authoritative

2. Do as I say, not as I do – There is no point saying one thing and doing another, if you say you do something follow through on it.

3. Be a good communicator think about the message you are conveying;

  • What is your language like? If you’re working with corporate people you don’t necessarily want to be using things like lol. I was actually challenged myself on this one by a leadership coach who said I shouldn’t be using words like fabulous and lol, but when I don’t I don’t feel as though I’m being authentic. I often make little jokes and I need people to know that they are exactly that, by adding that little lol I feel as though I can connect with my audience better. It’s semantics, but for some of your ideal clients it’s not going to be the right thing to say, so be aware of the type of clients you’re trying to attract, while still keeping your authenticity – I know – a fine balance.
  • If you swear and you think your audience won’t be offended by that then carry on. Hands up, I do swear. I wish I didn’t, but the reality is that I do, but I don’t want that to be part of my communication so it would definitely not be part of my strategy. That doesn’t mean you can’t though, again think about your own audience.

4. Your energy needs to be positive – people don’t want to hear about your doom and gloom messages, you need to be inspiring, upbeat and motivating. Share those challenging life stories only when there is a lesson that can be passed on from them. If I kept banging on every day about having a sore back you’d soon get sick of it, the same applies to your clients too. Keep that positive energy alive. It doesn’t mean don’t share if you’re poorly or something’s happened, this is the over sharing I’m talking about here

5. In your communications be authentic – in EVERYTHING you do. If you find it difficult just keep practicing, it does get easier with time, and also makes life a lot easier as you don’t have to pretend to be something you’re not.

6. Be a professional, have high standards Under promise, over deliver, honour your commitments, all of these things will help you to lead by example.

7. Share, educate, answer questions. When I was on one of our group calls I was asked about PR, I could have just answered on the call as I did, but I wanted to help more and as it might be a question that comes up again I thought it would be helpful to create a PDF around it. This is where you can share what you know with others, and add value in the process.

8. Challenge yourself Take action, walk the talk, be accountable. You will never be perfect, there may even be things you teach that you need to work on yourself, like me with my perfectionist traits, but keep being the best version of you that you can be

9. Be decisive Leaders need to be clear and decisive. Even if that decisiveness means going back to your best friend, mastermind group etc. to help you make a quick decision –you need to behave in a way that shows you as a leader, not a follower. That confidence will set you apart, even if your knees are knocking underneath you!

So there you have it. Some simple ways to step into being a leader and being viewed as a Go-To-Expert.

What’s your favourite tip for stepping into a leadership role?

PS. If you want to know what it’s like to work with me 1:1, book a Crack-It Call where I’ll work with you for 20-minutes to help you crack one area of your business. You’ll be amazed at what we can resolve in just 20-minutes together. Find out more here.

Why Are You Really In Business?

In today’s blog post, if you want to run your own business you need to figure out your WHY.

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Read Full Transcript below...

If you don’t know why you’re doing what you do, you’ll most likely want to stay hiding under your duvet on those non mojo days (the days you’re lacking motivation)

So, why do you want to do this business thing that you’ve signed yourself up for? Dig REALLY deep – WHY is it important for you to do what you do? I was telling a client last week how one of my mentors asked me this question years ago to find out why I really wanted to be in business. She asked me about 7 times (the magic number) and once I’d got through the frustration of not knowing I got to that beautiful aha moment of why it was important. Give it a go.

Now let’s talk about other people that might get in the way.

When you’re in business, often people outside of your business network won’t get what you do

They can think you’re just playing at business. I still get it now from some of my friends – they look at me surprised that I actually know what I’m talking about! Drives me crazy!!

Sometimes people will squash your dreams.

They won’t do it intentionally, they just don’t think in the way that you think – they may be playing small with their own lives, or have had experiences that have made it difficult for them to set big goals.

I love the quote by Sue Krebs. Not everyone will share your vision – that still does not mean that there is something wrong with your sight – Sue Krebs

Don’t let people put you off your vision – in fact I would share it with as few people as possible – that way they can’t make you believe you’re dreaming too big or that it’s not possible – be a visionary!

Stick to your path whether others believe it’s the right one or not.

Who should you spend your time with?

Surround yourself with the right people, people that will support and encourage your dreams.

You may find out they believe you more than you believe yourself!

It’s important to have a clear business vision.

It creates focus and direction. If you don’t know where you’re going then essentially any road will take you there!

When you have a business vision it can really motivate you.

From vision (your what) can come strategy (your how)

You need to get clear on the direction you’re heading.  You wouldn’t get in a car and drive to a new place without planning out your journey (hopefully not, anyway!) and equally you don’t want to be doing that with your business.  It doesn’t mean you won’t take detours or go off in the wrong direction now and again but by having a vision you can pull yourself back.

Get really clear on how you want your business to be

Here’s a list of questions to get you thinking. No need to write them down, they’ll be over on my blog post and listed in the show notes here too. 

  1. Why do you want to do this particular type of business? (think about what lights you up about what you do)
  2. What do you want to be known for?
  3. If someone was promoting you on a TV show what would your line of work be?
  4. If an article was written about you in a magazine what would the magazine be?
  5. What types of clients do you want calling you? (describe what they’re like)
  6. What will be the benefit for you in building a thriving business – physically, mentally, emotionally, financially?
  7. What do you want your business values to be?
  8. Who would your dreamie clients be?
  9. What lifestyle are you aiming to achieve with your business?
  10. How famous are you? (magazines, TV, radio, podcasts, newspapers, books?)
  11. What are your long term intentions for your business? (global domination, sell, retire?)
  12. Where do you want your life/business to be in 5 years, 2-3 years, 1 year?
  13. How do you feel?
  14. What other questions do you think you need to ask yourself?  (Add in your own questions if you want to)

Why is it important to help people?  If your first answer is, “because I like to help people” or “I want to help people feel more confident” – not enough.  WHY?

Check out a great video called Start With Why by Simon Sinek over on YouTube so that you understand how knowing this can be a huge driver for you and your business.  In the video you’ll learn about the golden circle.

My why is to rid the world of grumpy people.  We all know the power of coaching. By helping more business owners stay in business more people’s mindsets will be changed.  The more people create the lives they love the happier they become. Less grumpy people – ta-da mission accomplished!

Here’s a fun little exercise you can play to get your dream big juices flowing. Before we start though, there are rules:

No checks on reality here – I want you to forget where you are now and dream big for how you want your business and lifestyle to be in the future.  Put a check on any limitations you try to put on yourself. Forget limitations like time and money. Others out there have achieved their dreams, the only thing that will stop you is your thinking!

DAY ONE:Write questions on index cards / whiteboard / post-it notes / get out your coloured pens!  Get creative. (One question per card)

Put them up around your home, by the toaster, on the fridge, in the bedroom etc.  Keep a pen beside them and as you come across the questions throughout your day try and add answers to them

Leave the cards up for 24 hours – let the ideas percolate

DAY TWO: After 24 hours take the notes down, leave it another 24 hours before you go back to them

DAY THREE: Shuffle the cards, sit down with a cuppa in the garden or a coffee shop and read them through.  Is there anything you want to add?

DAY FOUR: Read the cards again and then shut your eyes and visualise what it will be like when you have these things in your life and business.  Once visualised make a note of anything that might come up

DAY FIVE: Start to put together a vision board or a written plan of what your new goals are

So no chasing other people’s dreams, or dreams that will disappoint you once you get them.

Understanding your WHY sounds simple – it can actually take AGES!  It’s a really challenging thing and will require you to dig deep. You may not get it straight away but over the duration of this programme I want you to keep checking in on it

Hit reply and let me know what your big ‘why’ is.

Remember to check out my Visibility Quiz to find out whether you’re a Visibility Lady, Countess, Princess or Queen. If you’re a guy then please change the names to Lord, Count, Prince and King) Once you’ve got your score I’d love for you to come on over to my pinned post on my business page and tell me what score you got. There’s a chance to win a little prize each month.

Also, I would love to interview Ladies, Countesses, Princesses & Queens on my podcast show, Rock Your Fabulous Biz. I’ll be asking you all about what you do on visibility right now, what’s working for you, what’s not and where you’d like to be. If you’re interested then apply for your spot here – http://bit.ly/PodVisQuiz. In order for your application to be considered, you’ll need to have completed the quiz though as I’ll need to know what you’ve scored etc.

Do You Get Stuck With What To Share With Your Blog Posts Sometimes?

In today’s blog post, learn 7 ways to get out of writer’s block.

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Read Full Transcript below...

What can you do when you are just staring at a blank screen or sheet of paper?

I’m usually pretty good at coming up with new ideas but very occasionally I’ll get writers’ block.

Here are 7 things to try when you’ve got writer’s block.

  1. Phone a friend – maybe literally but I ask my close friends if they can inspire me. It might be business related, or it might just be the complete break from business that gets those cogs going again.
  1. Do something completely different – I attended a Neuroscience for Coaches webinar a few years ago and it was fascinating learning how the brain needs ‘restful activity’, so it’s engaged in something that’s not related to what we’re trying to solve/figure out. Going for a walk, reading a book, taking a shower etc. All of these things allow our brains the restful activity we need and when you think about it that’s when we often come up with our most creative ideas.
  1. Create/use swipe files – Have you heard of a swipe file?  It’s what graphic designers, creatives et al use to save images/content etc. I use all sorts of things as my own ‘swipe files’. Some of these might be useful to you too, so I’ll share. I don’t know why I have so many to be honest.
  • A notebook – Write it down! Carry a little notebook around with you in case inspiration strikes. It’s amazing how quick your muse disappears. Capture that amazing idea as soon as you can! I love having my little notebook – I get to pretend to be a super creative person, kinda artsy!
  • Pocket – I love the Pocket App – Like Pinterest you can save lots of links to blog posts and it’s easy to search – Not sure why I use both but hey, it works for me!
  • Evernote – fabulous little app for capturing snippets of info and completely searchable.  You know those little links or quotes that you don’t want to lose, but know if you write them down it will take forever to find again?  That’s where Evernote comes in.
  • Data Bank – I have a folder on my computer for magazine articles, scanned cuttings from Psychologies, People Management, that kind of thing, divided into subfolders and then when I’m stuck I can read a quick article and get inspiration
  • Asana – A project management tool where you can save all of your ideas

There’s loads of apps and tools out there, it’s just about finding what you enjoy.

  1. Read blog posts/books – both related and unrelated to what you do.  It’s always great to learn new things. I read a lot so books are a constant source of inspiration for me.

Don’t always think blog posts have to be about your area, often there are links (ok sometimes tenuous links in my blog posts!) that you can make to lead into your subject.  

As I read books I take notes in pretty little books, it helps me retain information and gives me ideas for later posts. Plus the added bonus is you’ll have lots of useful info you can use later!

  1. Brainstorm – write down headers for everything you know about your field of work and see what comes up. You’ll be amazed at how much you know about your area when you start pulling together a big list and getting some ideas down on paper.
  1. Rehash/repurpose content – remember that blog post you wrote a while back about confidence or something related to your coaching? Write something else on the same subject, just write it from a different perspective, do a bit more research around it and beef it up.
  1. Change your location – sometimes you need a change of scenery to get those creative juices flowing. Move into another room, work in the garden (weather permitting! I’ve just moved to Scotland so not sure there will be so much working in the garden!), go to the local cafe (my personal favourite!)

So in today’s post I’ve shared with you some hints and tips to get your mojo (motivation) going again. I hope it’s helped you.

I’d love to hear what you do when your brain doesn’t want to play and you’re on a deadline. Let me know in the comments below. I love learning lots of new ways to move away from writers’ block.

Remember to check out my Visibility Quiz to find out whether you’re a Visibility Lady, Countess, Princess or Queen. If you’re a guy then please change the names to Lord, Count, Prince and King) Once you’ve got your score I’d love for you to come on over to my pinned post on my business page and tell me what score you got. There’s a chance to win a little prize each month.

Also, I would love to interview Ladies, Countesses, Princesses & Queens on my podcast show, Rock Your Fabulous Biz. I’ll be asking you all about what you do on visibility right now, what’s working for you, what’s not and where you’d like to be. If you’re interested then apply for your spot here – http://bit.ly/PodVisQuiz. In order for your application to be considered, you’ll need to have completed the quiz though as I’ll need to know what you’ve scored etc.

Are You Really Being Visible In Your Business Or Are You Just Playing At It

In today’s blog post, I will share how by looking at your goal differently you can create fast results in your business.

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Read Full Transcript below...

Learn 3 simple strategies to help you stop playing small

I did a FB live recently on my page talking about being visible. You can watch the live here if you want to. 

Being an introvert, I like hiding! I’m really happy and content in my own company, but I learned early on that hiding doesn’t bring business, and actually it doesn’t create life fulfilment either, we all need connection. (Ooh, that was deep for a moment haha)

In my FB live I shared some key points that I thought you might like to know about too, here’s some of them. You can catch the rest in the live if you want to.

  1. Get clarity

When being visible the big mistake I see people making is going all out shouting out about what they do, but not having crystal clarity. One day it’s one thing, the next day another. Hey, there’s no blame here, I’ve been there too.

When you set super clear goals you will find that you work much smarter in your business. You can’t set great goals though if you don’t get that clarity around what you are really trying to achieve first.

Just saying to yourself, ‘I want to get my business visible’ isn’t enough.

Why do you want to get visible?

Well I’m guessing you’re screaming at me now, “To get flippin’ clients, Ruby, of course!”

Well yes, but what type of clients? How many hours of work do you REALLY want to work in your business? What type of work do you want to do?

Knowing some of these things will help you set the right goals in the first place.

  1. Get focused

You’ve set your goals, now you have to keep focused. Nobody is going to tell you not to watch those the 5 minute hacks or not to complete the next personality test online. You have to be responsible and tell yourself that even when you’re not feeling motivated, you wouldn’t get away with just dropping everything and watching videos if you were in a full-time job. (Feel free to replace the online example with any number of your own procrastination tactics!)

What visibility action can you put in place that is going to bring actual money into your business?

I love using this mantra when I’m distracted – Action Producing Money – I pop it onto a little post it note if I’m in a scattered mood and it helps bring back the focus to me being a business owner. It doesn’t mean you don’t connect with people and it’s all about money, it just means that you keep focused on the right things.

  1. Get accountability

It can be lonely being a solopreneur, you have to be one seriously motivated person to build a business. One of the things I’ve learned is that to get loads of things done I have to have people around me to hold me accountable.

I work with 3-4, sometimes, 5 accountability partners at any one time, all on different areas of business. By declaring to someone that I’m going to do something, I’m way more likely to get it off my list and done. I don’t know about you, but I find it a bit embarrassing saying I’ll get something done and then not doing it!

Maybe it’s not a person you declare your commitment to, maybe you do a social media post to tell people what you want to achieve. I know that strategy has worked really well for me in the past.

I know a lot of people know what they need to do, but they just don’t do it for one reason or another. They get to the end of their business day and wonder where the time went. If this is you, then let me be your personal accountability partner for the next 52-weeks. I’ll hold you accountable on a weekly basis to just get stuff done already and get your business visible. Find out more in my Ruby’s Gems accountability programme.

Each week you get an email from me inviting you to share your goals and progress from the previous week.

This programme is all about KISS-ing – Keeping It Simple Sweetie. It’s back to basics. There’s no fancy schmancy groups, no videos to watch, nothing to download, it’s just you and me working together without the price tag of 1:1 coaching/mentoring. Whether it’s me or someone else that holds you accountable, make sure you get the support you need.

This is what’s important in business, go back to basics. Get clarity and focus, figure out what’s distracting you and take action.

So there you have it, 3 tips for taking your visibility more seriously:

  1. Get clarity
  2. Get focused
  3. Get accountability

If you want help from me as early as this Friday, then come and join my fabulous Ruby’s Gems programme, and let me kick your butt for the next 52-weeks! 

Remember to check out my Visibility Quiz to find out whether you’re a Visibility Lady, Countess, Princess or Queen. If you’re a guy then please change the names to Lord, Count, Prince and King) Once you’ve got your score I’d love for you to come on over to my pinned post on my business page and tell me what score you got. There’s a chance to win a little prize each month.

Also, I would love to interview Ladies, Countesses, Princesses & Queens on my podcast show, Rock Your Fabulous Biz. I’ll be asking you all about what you do on visibility right now, what’s working for you, what’s not and where you’d like to be. If you’re interested then apply for your spot here – http://bit.ly/PodVisQuiz. In order for your application to be considered, you’ll need to have completed the quiz though as I’ll need to know what you’ve scored etc.

How To Run Your Business Like Clockwork with Mike Michalowicz

In today’s episode, I’m sharing a Rock Your Visibility Interview with you where I chat with Mike Michalowicz author of the book Clockwork.

In this podcast we talk about:

  • The 7 steps you need to run your business like clockwork
  • The mistakes all business owners make
  • How to let go in your business (it is totally possible)
  • Creating a four week vacation from your business

Links mentioned on this episode: http://clockwork.life/

Remember to check out my Visibility Quiz to find out whether you’re a Visibility Lady, Countess, Princess or Queen. If you’re a guy then please change the names to Lord, Count, Prince and King) Once you’ve got your score I’d love for you to come on over to my pinned post on my business page and tell me what score you got. There’s a chance to win a little prize each month.

Also, I would love to interview Ladies, Countesses, Princesses & Queens on my podcast show, Rock Your Fabulous Biz. I’ll be asking you all about what you do on visibility right now, what’s working for you, what’s not and where you’d like to be. If you’re interested then apply for your spot here – http://bit.ly/PodVisQuiz. In order for your application to be considered, you’ll need to have completed the quiz though as I’ll need to know what you’ve scored etc.

What To Do When You Hate Some Visibility Strategies

In this blog post, I will share what you can do if you really hate some visibility strategies, and want to take what feels like an easier route for you.

Join my free FB community to connect with me and other fabulous solopreneurs to help you Rock Your Fabulous Biz.

Read Full Transcript below...

Being visible takes time, energy and effort.

If you’re an introvert like me, then there are things that you just don’t want to do and/or some things that completely drain your energy when you do them.

One of the questions I get asked a lot is whether you have to do all of the different visibility strategies. So first, let’s get clear on what I mean by visibility strategies. These are all of the different marketing methods that you use to get your business noticed, so they might include things like blogging, videos, Facebook Lives, telesummits, podcasts, guest interviews, guest blogging and more.

Often the one that triggers clients the most is the video one.

I recently had a conversation with my mentor, Adrienne Dorison, about Facebook Lives. I wanted to create a Facebook Live plan but realised that I kept resisting it and wanted to talk it out to find out what the resistance was about. I don’t always want to do them.

As I tell my clients, you need to check in on why you don’t want to do them. If it’s a fear then there are things you can do to manage that fear. If it’s not fear and you just don’t enjoy them, then go and do something else! So in the same way, we explored the resistance.

In my case, I’ve worked on the whole fear of being visible on camera thing. I have no problem being on camera, so we can remove that one from the equation.

What about the videos themselves?  Is there a fear that they’re not perfect? My videos aren’t perfect, and honestly I don’t want them to be super polished (sounds weird saying that as a recovering perfectionist) I want to show my tribe that it’s not about being perfect, it’s about getting your message out there.

Is it the content? It’s definitely not the content in my case. Yes I have times when I can’t think what to say, but I’m a chatterbox (and have school report evidence to prove it) so talking isn’t a thing either.

The ‘thing’ is that I just don’t always enjoy them, I like to do them ad hoc. As we explored this a bit further, I talked about how I ‘should’ have a plan for them, and I ‘should’ show up regularly but what we realised as I talked about it more was that I can give myself permission not to do them.

I am visible in SO many ways that it’s okay. I am on Facebook, LinkedIn, Pinterest, in groups chatting, including my own groups. I send out regular newsletters, I blog regularly, I have a monthly guest spot on a well known coaching blog, I’ve written a book, I’ve got my own podcast show. The list goes on.

I’m visible.

So I decided in that moment, that I was going to allow myself not to have a FB plan. I decided that I will no longer give myself grief for not doing something in my business that I don’t love.

This is nothing new, I teach this to my clients, I tell them ‘it’s your business, run it your way’ and yet here I am giving myself all of the ‘shoulds’, feeling like I’m not representing visibility because I’m not doing FB lives. Thank goodness for fab coaches and mentors to help you get perspective, huh?!

Do you know what the funny thing is? Since making that decision, I’ve come up with a few ideas of what I might like to share when I do decide I want to rock up on camera again. Funny that!

So here’s a few questions to ask yourself when you’re getting stuck in your visibility.

  1. How effective is this strategy for you?

Is it your main way of bringing in clients?

If the answer is ‘yes’, then figure out whether there are other ways to create the same results, or find a way to make it more fun for you.

  • It could just be about the way you’re delivering content in that particular area, i.e. your videos are taking forever because you’re a perfectionist, so you could switch to Facebook Lives instead and remove that pressure

If the answer is ‘no’, it’s not your main way of bringing in clients then it’s an easy decision to make, there are other ways you can be visible instead.

  1. Is there a fear that’s causing the problem?

Dig deep on this one. If there’s a fear then it might be impacting on other areas of your business too, so it’s worth uncovering it so that you can make some changes.

Let’s say it’s video, what specific aspect of video do you feel nervous about?

  • Maybe you don’t know what to say – if so, then you can spend some time planning out your content
  • Maybe it’s how you think you look – then you can do some things to make you feel better. Put on a nice top, get your hair done, do what it takes to make you feel good (and remember, if people met you today, they’d see you as you are right now, not you that’s lost pounds or got your hair dyed yada yada.)
  • Maybe it’s the techie bit – when it’s skills related this is something that you can learn. Put some steps in place to build that skill set.
  1. Are you doing other things on visibility so that people can find your business?

And finally, do a mini check-in. This isn’t about you making excuses, because while that might be fun for a while it ain’t gonna pay your bills honey, so we need to get you thinking about how visible you’re really being.

Not sure, then check out my fabulous Visibility Quiz to find out if you’re a Visibility Lady, Countess, Princess or Queen (or male equivalent), and learn lots of new strategies to take your visibility to the next level.

Your call to action: Spend a few minutes reflecting on your own business, what aspects of visibility do you enjoy/not enjoy and then answer the 3 questions for a sense check:

    1. How effective is this strategy for you?
    2. Is there a fear that’s causing the problem?
    3. Are you doing other things on visibility so that people can find your business?

I’ve personally found this so liberating, no more guilt, no more pressure. I’m just gonna rock up when I want to. How about you?

Links mentioned on this episode:

Remember to check out my Visibility Quiz to find out whether you’re a Visibility Lady, Countess, Princess or Queen. If you’re a guy then please change the names to Lord, Count, Prince and King) Once you’ve got your score I’d love for you to come on over to my pinned post on my business page and tell me what score you got. There’s a chance to win a little prize each month.

Also, I would love to interview Ladies, Countesses, Princesses & Queens on my podcast show, Rock Your Fabulous Biz. I’ll be asking you all about what you do on visibility right now, what’s working for you, what’s not and where you’d like to be. If you’re interested then apply for your spot here – http://bit.ly/PodVisQuiz. In order for your application to be considered, you’ll need to have completed the quiz though as I’ll need to know what you’ve scored etc.

How To Use Storytelling In Your Business

In this blog post, I will share how it’s important to check in on your business weaknesses if you want to build a strong business.

Join my free FB community to connect with me and other fabulous solopreneurs to help you Rock Your Fabulous Biz.

Read Full Transcript below...

What’s your favourite story? Maybe it’s one that you were told when you were little. Maybe it’s one you share any time you get together with new friends.

We know that storytelling is a huge thing now in the business world. People love a good story, so it’s a great thing to include as part of your overall marketing strategy.

When we read/listen to stories, we connect on lots of different levels.

Storytelling is powerful on so many levels:

  • The emotional connection is much quicker with a story vs a promotional post
  • They create engagement
  • Stories allow people to get to know you/your personality
  • They can be real or made up – Think of some of the best Christmas ads – there are stories of monsters,animals, time with family and more
  • Neuroscience has proven that it’s an effective communication tool
  • We just like them!

Where do you start?

  1. Get to know your dreamies
  • Put yourself in their shoes, what do they need to know?
  • What are they reading?
  • What stories do they share
  1. You need a good idea so get creative
  • Make sure it’s a solid story that will make people want to
  • Write a list of 100 brainstorming ideas of what you could share – past experiences, challenges, life lessons etc.
  • Use a mind map, post-it notes, a notebook to capture all of the information
  • Write a word and explore it – let it take you on a journey – i.e. “Divorce”
  1. Add in sensory experience to build the story
  • Not just shoes, but red high-heels with a big bow on the side
  • Tap into all of the senses – what could you see, hear, feel, taste, smell (aka visual, auditory, kinaesthetic, olfactory and gustatory in the NLP world)
  • Think about how you can get your tribe to engage with you (build a connection back to them)
  1. Know what the KEY message of your story is
  • Here’s where I was/my client was > Here’s where I am/my client is now
  • What is the main idea you want to get across
  1. Share your personal stories
  • Where were you?
  • Where are you now?
  • How did you get from there to here?
  • What was the turning point for you? That moment of clarity
  1. Extra tips
  • Think about how your story can inspire, educate, inform your dreamie clients
  • Think of it like a conversation when you meet a friend in town or over a coffee
  • Talk in first person, as in “I did this…” It creates better rapport
  • Remember to always have a call to action

I hope that’s got your creative juices flowing, and you’re ready to start writing stories for your business. It’s a skill, so allow yourself the space and time to practice it. I’m still learning, and know that with each one you write you feel a bit more confident.

Call to Action: Have a play and tag me in some stories you’ve written and shared as a result of reading this blog post.

If you’d like a recap of all of this for future reference then you can get a copy of my free PDF that supports this blog post, and gives you a simple 4-step storytelling template and 20 storytelling post ideas. Just click here for more details.

Remember to check out my Visibility Quiz to find out whether you’re a Visibility Lady, Countess, Princess or Queen. If you’re a guy then please change the names to Lord, Count, Prince and King) Once you’ve got your score I’d love for you to come on over to my pinned post on my business page and tell me what score you got. There’s a chance to win a little prize each month.

Also, I would love to interview Ladies, Countesses, Princesses & Queens on my podcast show, Rock Your Fabulous Biz. I’ll be asking you all about what you do on visibility right now, what’s working for you, what’s not and where you’d like to be. If you’re interested then apply for your spot here – http://bit.ly/PodVisQuiz. In order for your application to be considered, you’ll need to have completed the quiz though as I’ll need to know what you’ve scored etc.

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