The One Thing You Need To Start Doing If You Want A Successful Business

I have a lot of clients tell me they are done with their mindset work. They tell me they’ve done lots of inner work and there’s nothing more they need to do. They say they just need to get on with the business stuff.

I call bullshit on that.

It doesn’t matter what level you are at in your business, there is always more mindset work to do. As Denise Duffield-Thomas says, ‘New level, new devil’. Our mindset is the biggest piece of the puzzle when it comes to creating success.

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There’s a graphic that goes around on social media with a picture of an iceberg. The tip of the iceberg shows our conscious mind stuff, above the water. The rest of the iceberg, that’s underneath the water, is all of the unconscious mind stuff. This is what owns you, unless you deal with it and do the mindset work! Your mindset monkeys will keep you under that water for as long as possible, as they thing that’s the way to keep you safe. What they don’t realise is they are drowning you and stopping you from exploring the world.

I was speaking with a good friend earlier this week, and we were saying how mindset has been the biggest thing we’ve had to work on in order to grow our businesses.

You can learn all of the business tips, tricks and strategies in the world, but if you want to help people you need to have a strong mindset. If you don’t, when you jump on calls with clients your lack of confidence and self-belief will come across.

You may shy away from taking action on certain areas of your business, because you find it hard to know what to work on first, or you doubt yourself about what you’re putting out there.

You may find you dilute your marketing messages for fear that people will ‘find you out’, or judge and reject you. You are in fear of what others will think of you, so you’re not as authentic as you could be.

Take the swear word I’ve used in today’s blog. Years ago, I wouldn’t have used it. Do I swear? Yes, waaaaay more than I should, but do you know what? It’s who I am and because I’ve done the mindset work, I don’t actually care what people think now. If people don’t like that, then that’s okay. We are all like Marmite, some will love us, some won’t.

(Side note: For those not familiar, with Marmite, it’s a yeast extract, a spread that you can use on toast, and people usually love it or hate it, there’s rarely an in-between like for it)

Does this mean that I will be swearing like a trooper through all future posts? No, not at all, but you might find the odd expletive thrown into the mix.

You may find that you end up over-giving because you’re afraid that people won’t want to buy from you, or you’re afraid to charge for your services. I know that’s something I’ve definitely done over the years, to the point of burnout.

You have to remember that people aren’t buying your services in the moment, they’re buying all that you’ve learned over the years. So when someone works with me, they are getting all of the experience of my working in the corporate world of HR for 11 years, my work with hundreds of clients, all the training and personal development I’ve done, and my life experience too. I now own that I know my stuff, and that I can help my clients step up to be Queens of their business, but that didn’t come naturally. I had to work continuously on my mindset to realise this, and I still work on it daily, without fail. It’s like a meditation ‘practice’, with the emphasis being on the word practice. You have to practice it over and over again in order to improve.

It takes courage to learn more about the way you think, and how it might be holding you back.

It takes courage to take ownership and responsibility for your life and the part you may have played/are playing to create what you have right now.

It takes courage to do the mindset work, it can be super painful at times, but it will be worth it in the end.

Reclaim your power. Tell your mindset monkeys where to go and do the daily inner work. Not sure where to start, check out the show notes/the links at the bottom of this post to read more mindset posts.

You are braver than you think.

Remember that iceberg? When you do the mindset work, you’ll find those waters get very muddy and turbulent for a while, but the storms will pass and you’ll find that peace again. In fact, you’ll find a sense of inner peace that is there no matter what’s going on around you.

So please don’t think you’re done with mindset work, it really will be the game changer for your business if you’re willing to commit to doing the work. Plus, you’re a much nicer person to know the more you do it. Well I hope that’s right in my case anyway!

More on mindset post:
Are You Distorting The Truth?

Your Negativity Could Be Costing You Clients

Part 1 of 7 Rock Your Mindset

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Are You Ready To Take The Lead, As Queen, Of Your Biz?

The idea of being a leader, aka Queen of your business, might terrify you!

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I believe that when you read a message, you’re reading it at the perfect time, so on that basis, I believe that if you’re receiving this message right now, it’s your time to step up as a leader, a Queen of your business, whether you feel ready or not.

It’s likely that you already have a tribe/community/following of people that look up to you, and enjoy what you do. They are waiting for you to really lead them.

You have everything you need to be a Queen right now. It’s just a simple decision. It doesn’t mean there won’t be hard work and future challenges involved, but the decision itself to lead is an easy one.

If you’re ready to step up as a Queen, then decide today to do that, and then explore how.

You may not feel you have the knowledge/experience yet to lead your Queendom. Queens of Business develop their knowledge and skills, so that they can stand in front of their people as strong leaders.

Start by sharing your stories, your vulnerabilities, your strengths. You’re doing what you do because it’s part of your life purpose. Don’t worry about being the expert right now, lead anyway. A bit like preparing for having kids, you’ll never be ready!

Instead of using your mind to worry about how you’re not ready, use it to develop the skills you need to become the best Queen you can be.

Show your people that you can be trusted to lead them.

Be honest about the skills you need to develop.

I read a book a while back (sorry, I can’t remember which one it was!) It said that if you “read for one hour a day on your topic area, within a year you’ll know more than 90% than others. Google it, research it, find out who leaders, movers and shakers are, read what they say and study RSS feeds.”

What that tells you is that leadership is something you can learn. You can model others’ behaviour, learn all about your topic, and become a master at what you do.

You have the potential to become a great Queen, regardless of where you’re at right now. It’s just a skill you can develop. As you step into the role of Queen more and more each day, you’ll slowly become the Queen you want to be.

This isn’t about being dishonest, it’s about stepping up and building your Queen skills along the way.

One of my clients was talking about being a little girl and wanting to wear her princess dress, and that despite it feeling too big, she still wore it anyway.

This is like stepping up as a Queen in your business. The dress might not feel like it fits … YET, but over time you’ll evolve, grow and develop your skills, and you’ll realise how far you’ve come. The dress (and crown) will fit!

You have so much to offer in your business. Now is the time to step up. Use your amazing resources to teach, motivate and inspire your dreamie clients and build your beautiful Queendom.

If you’re not sure where to start, book a Queen call with me and let me help you pull together a fabulous battle plan so that you know exactly what you need to do. There is so much you can create and attract into your business, you may just need another Queen like me to help you pull together a solid plan to make it happen.

As the lovely Adrienne Dorison recently said in one of her newsletters, it’s not all about just bringing in sales into your business, there are other things you need to do.

I believe that sales, of course, are incredibly important, but you also need to know how to lead your community as you bring them in. That way you get to win and keep your dreamie clients.

Links mentioned on this episode:

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What’s Your Definition of A Queen?

As I shared in my podcast last week, I’m going to be talking to you about becoming Queen of your business.

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I’ve been running my own business for many years now and don’t know about you, but I’m tired of seeing everyone in the online world sharing their ‘blueprint’ for overnight success. The truth is, there is no magic solution, you’ve got to put the work in honey!

If you’re anything like me, then running a business has triggered every limiting belief you’ve ever had (and those you didn’t even know you had) For me, it’s been a rollercoaster journey of both excitement and fear. What’s been a game-changer for me and my clients is working on mindset as well as business. (You’re amazing by the way, not many people can do what we do!)

What I’ve learned over the years in this long-term game of business, is that you need to step up, to be a leader of your business, a Queen.

I want to help you to start thinking like a Queen of your business, but what’s your definition of a Queen?

Now my version of a Queen is a medieval one. My Queen is dressed in all of her refinery, beaded gowns, stunning gem filled crowns and exquisite pieces of jewellery. She has a presence that can’t be unseen, she is confident in what she does. She seeks counsel, and has an entourage of support but ultimately makes brave decisions and can be relied upon to lead her people.

In one of my Queen of Business Mastermind groups, I asked this question and got so many different replies.

One client couldn’t get Queen Elizabeth out of her head.

Another had Beyoncé as her Queen.

Someone else was thinking more about Daenerys, the Dragon Queen in the Game of Thrones.

When you become a Queen of your business, you get to choose what type of Queen that is.

When I wrote my profile on LinkedIn here’s how I defined a Queen:

  • One that takes strategic and brave action, not just any action.
  • One that has clear boundaries, and isn’t afraid to make tough decisions.
  • One that stands up in front of her people, despite any fears going on underneath.
  • One that ditches the self-doubt, knows her worth and owns it.
  • A Queen that shows up, no matter what.
Okay, so that’s some of the things that I think of when I think of a Queen. I also think of things like:
  • Strategic Vision
  • Authenticity
  • Emotional Intelligence
  • Problem Solving
  • Managing a team
  • Decisiveness

And so much more. All topics we’ll be talking about in future podcasts.

Today, I invite you to write a list of all of the qualities you believe you need as a Queen. I’d love you to drop me an email telling me what you come up with. I’ve popped my email in the show notes for you

Today, decide to be the Queen of your business, to create a success mindset and to build your royal empire one step at a time. You’ve got this!

I’m Changing How I Do Business

If you read my blog post a little while ago, you’ll know I was struggling for a while with direction in my business, and I guess life in general since my ‘little’ princess left home to go to university. I recently shared this on my blog, but haven’t shared it on my podcast, and now it’s time..

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I spent a lot of time working on what I wanted, and I have done a lot of soul searching this year.

For the first part of the year, I created a 1:1 90-day programme where I took my clients through a specific process of building/growing their business and working on mindset blocks. Everyone loved it.

It was really great fun, but where I was working with 14 clients a week, it started to take its toll, especially where some of those calls were 90-minutes and more. I found I had little time left in the week, which kind of wasn’t what I wanted to create, albeit fun. Be careful what you wish for!

So back to the drawing board, over and over again! Have you ever been like that in biz? I seem to reinvent things every few years. Someone told me once that I’m like Madonna, I just like to reinvent myself.

So what’s next?

I realised that the key things I love are training, coaching and mentoring, so they weren’t going anywhere.

I also realised that I love working with groups. I love the energy, the connection, the banter and the results people get when they work together.

I’ve been batting off new potential projects left, right and centre, where I want to really keep my business model super simple. I’ve closed my Rock Your Visibility group programme and cleared the decks for these 2 things:

I’ve created many training programmes over the years, and rather than retire them because I believe they do still have value, I’ve decided to offer them all on my Resources page so that people can pick and you can choose what you need for your business. A lot of the programmes are great if you’re fairly new to business and/or are working to a budget.

Having moved to Scotland, I’d wondered whether I would run some local workshops in the area. I’ve made the decision not to do that either. I realised I want to ‘live’ up here, not ‘work’ up here, and just enjoy my time in the community instead. I may do some freelance training and speaking but not working 1:1.

Lots of change, but it feels really good for right now. I can’t say I won’t change my mind again in the future. Hey, I’m a woman, I get to change my mind whenever I like 😉 I think it’s a good thing that we evolve as business owners, don’t you?

If you’ve known me for a while, then you’ll know I love to KISS – Keep It Simple Sweetie, and I realised I wasn’t doing that. With this new way of working, I will be.

Going forward I’m going to be talking about you being a Queen of your Business, so while visibility is obviously important, it’s going to be one of the pillars that I work with, rather than the main thing. My focus is going to be about business mastery, leadership, mindset and manifesting with the Law of Attraction. You’re essentially the CEO aka Queen of your business. I’m going to hep you feel and behave like one. I’ll be sharing how to uplevel – your mindset and your business.

You need to create a success mindset if you want to succeed, and you need the leadership qualities of a Queen and you to step up as a Queen to be seen. If my message no longer resonates with you, then I completely understand if you want to unsubscribe from my show, and I wish you every success with your business going forward. I do hope you’ll hang around though 🙂

I’ve been asked if I’ll still work with guys, and the answer is ‘yes’. It will just be with short, sharp 1:1 laser coaching sessions though, as my client base is 95% female, hence creating the Queen of Business groups. My focus is going to be mainly group work, with the odd 1:1 session on top of that, rather than how I have been running things.

I’m still figuring it all out, but over the coming months, I’ll be shifting how I talk about things with a focus on being a Queen of your business, creating a success mindset and using Law of Attraction in your business and life.

I’m looking forward to this exciting new part of my business journey, and sharing some different content with you. Visibility will still play its part, as I believe that’s vital for us as business owners.

Here’s to a fun new chapter of Rock Your Fabulous Biz! I hope you’ll be joining me.

What To Do When You Start To Hate Social Media

I’ve been debating whether to write this post / record this podcast. It’s a vulnerable post, which as we know isn’t so comfortable.

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I’m not just sharing my vulnerability here though, because I’m telling you something that I teach my clients. To get your business seen you need to be visible.

Now here’s the problem, I was kind of done with being visible! I was ‘over’ social media. I was sick of showing up on social media day in, day out, tired of all of the advertising and the ‘buy me’ promoting, bored with being consistent and wondering what it was all about, this ‘machine’ that takes over our lives.

I’ve noticed it’s not just me that’s tired of social media, it seems that more and more people are finding it exhausting and not how they want to do business. Lush being one company recently saying they are coming off social media and Leonie Dawson saying how she’s tired of it too. It can be relentless. BUT we do have a choice in how we play. We don’t have to push ourselves so hard. We get to set boundaries and ‘work it’ how we want to.

In contrast to my recent ‘I hate social media phase’ though, I’m very aware of how amazing social media is. If it wasn’t for social media I wouldn’t have a business, not a successful one anyway. Facebook has been the lifeblood of my business over the past few years. I’m starting to enjoy it again, but I needed to take a break.

A break to recharge.

A break to reflect.

A break to process.

I still showed up for clients, but I didn’t do Facebook Lives, I didn’t do that many blog posts. I didn’t ‘do’ visibility that much at all really.

We had a life-changing year last year, with two house moves, one ending up with a move from England to Scotland, my husband leaving his full-time job to run his own self-employed business, moving from a busy town life into the middle of nowhere and leaving behind many beautiful friends. Add to that our youngest moving to London to go to Uni and empty nest syndrome kicking in.

It’s brought up a lot of emotions, mostly the empty nest syndrome being the hardest to be honest. I’ve found it way tougher than I thought it would be, and I miss my ‘little girl’ like crazy.

There have been times when it’s been incredibly lonely. You can’t just pop to a local cafe very easily when you live up here, and it takes time to build friendships.

There aren’t the same numbers of local networking events that you can go to, so you have to create your own way of connecting with business owners. Online is lovely, but when you live in a remote area you need offline connections too. Even more so when your top values are connection, as in my case.

I became a hermit for a little while, and felt incredibly sad, ‘grieving’ my little girl no longer living at home.

Put it this way, there have been many times when I’ve cried by the tumble drier after a visit from her, and finding the odd lost sock that she’s left behind (why do we always end up with odd socks?!!)

I fell out of love with social media.

I knew there must be a different way.

I was bored with my content.

I had nothing to say.

So I didn’t say much at all.

It’s been tough, but it’s equally been refreshing not living and breathing social media.

In an interview I did a while back with the fabulous Alexandra Franzen, we talked about how one of her blog posts really got me thinking. She’d worked out that if she carried on at the pace she was going, she would have lost 3.2 or 3.4 years of her life to Twitter alone.

I’ve personally made the decision to come off Twitter. I don’t enjoy it and it doesn’t bring me clients – Two things I always say you should consider when choosing a social media platform. (I can’t quite bring myself to hitting delete on my account though, so I’m getting my lovely VA to do it!!)

So, what do you do when you completely lose interest in marketing your business?

Check in on what’s going on – Ask yourself if you’ve lost complete interest in your business or if you need a change.

Keep the content rolling out – That way you can decide when to show up.

Do a LOT of soul searching – Why do you want to run your business? What excites you? Who do you love to work with? What’s the real problem?

Talk to people about how you’re feeling – I talked with friends. Many friends. They were amazing (you know who you are!)

Mix things up a bit – I did lots of things unrelated to business. (I am growing veggies, gardening and about to check chickens people – who is this new woman who’s moved to Scotland?!)

Slow down – I still plotted and planned, but in a calm way.

Create a daily routine to allow some thinking space – I started meditation and doing Qi Gong daily.

Think about the bigger picture. I started creating a vision board about what I really want. That bit was tough. At first I didn’t know what I really wanted. I just felt incredibly sad, and really lost. Over time I started to pull together some ideas.

Get help – I coached myself, I got coached.

Release any emotion around it – It’s okay to feel how you do, let it all out. Emotional release is a strength, not failure – I cried. A lot.

Be gentle with yourself – I’m coming out the other side now, and ready to show up more, but I’ve learned that I can be gentle with myself.

Give yourself permission – I am giving myself permission to stop when it’s just not happening.

I am giving myself permission to let go of any beliefs around how you ‘should’ run a business.

I am giving myself permission to focus on only 3 main things each day, and honestly, that is liberating!! It’s amazing how much you focus your mind when you only allow yourself three things to do.

Trust that this too shall pass – When the time is right you will know what you need to do.

So, I’m back! A different, perhaps calmer, and wiser version of me now. The one that knows it’s okay to have a business AND a life, and that you get to create it all on your own terms.

Remember to check out my Visibility Quiz to find out whether you’re a Visibility Lady, Countess, Princess or Queen. If you’re a guy then please change the names to Lord, Count, Prince and King) Once you’ve got your score I’d love for you to come on over to my pinned post on my business page and tell me what score you got. There’s a chance to win a little prize each month.
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